Don’t destroy your brand as you try to build it. It sounds like common sense, which it is, but it is not common usage. At
Category: Branding
Branding? What’s your professional image?
Don’t destroy your image as you try to build it. It sounds like common sense, which it is, but it is not common usage. Your image
Elevator Pitch? What problem do you solve?
Elevator pitches are all the rage. An elevator pitch is the 30 second speech summary used to quickly and simply define a profession, product, service,
Expectations? Fall Back to Nothing
Maybe I am just a grump. Today, I presented a great idea, an elegant solution for a client problem. Everyone agreed the solution worked EXCEPT
Balancing on Unstable Surfaces 